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Nákup mediálního prostoru v rámci významné kulturní akce – lifestyle a design.
Basic Information
PROCUREMENT PROCEDURE NAME
Nákup mediálního prostoru v rámci významné kulturní akce – lifestyle a design.
Contracting authority
Česká centrála cestovního ruchu - CzechTourismNEN system number
N006/26/V00014193
CURRENT STATUS OF THE PROCUREMENT PROCEDURE
Awarded
PUBLIC CONTRACT IN WHICH THE DPS WAS INTRODUCED
N006/24/V00009516DIVISION INTO LOTS
No
PROCUREMENT PROCEDURE ID ON THE CONTRACTING AUTHORITY'S PROFILE
P26V00014193
Identifier of NIPEZ
RVZ2600100674
Public contract regime
Above-threshold public contract
PROCUREMENT PROCEDURE TYPE
Zadávání VZ v DNS
SPECIFICATIONS OF THE PROCUREMENT PROCEDURE
dynamický nákupní systém
Type
Public service contract
DATE OF PUBLICATION ON PROFILE
24. 08. 2026 11:26
Contact Person of the Contracting Authority
Subject-Matter
SUBJECT-MATTER DESCRIPTION
Předmětem této veřejné zakázky je nákup mediálního prostoru a marketingového plnění v rámci významné kulturní akce – lifestyle a design s mezinárodní účastí a mezinárodním zásahem. Minimální požadovaná návštěvnost akce vycházející z předchozích ročníků doložená prodejem vstupenek či jiným relevantním způsobem v roce 2026 bude více jak 10 000. Cílem je dosáhnout optimálního mezinárodního mediálního zásahu na různých trzích, s ohledem na komunikaci jednotlivých produktů cestovního ruchu, zejména pak aktivního turismu.
Code from the NIPEZ code list
79340000-9
Name from the NIPEZ code list
Reklamní a marketingové služby
Main place of performance
Česká republika
Code from the CPV code list
79340000-9
Name from the CPV code list
Reklamní a marketingové služby
SUBJECT-MATTER NAME
Reklamní a marketingové služby
Subject-Matter Items
Place of Performance
| CZ | Česká republika |
Additional Information
AWARDED ON THE BASIS OF A FRAMEWORK AGREEMENT
No
AWARDED IN A DNS
Yes
THE RESULT OF THE PP WILL BE THE IMPLEMENTATION OF A DNS
No
This is a framework agreement
No
Imported public contract
No
IDENTIFIER RELATED TO THE PP ON THE CONTRACTING AUTHORITY'S PROFILE
P24V00009516
Publication Records in the NEN System
| Show detail | ||||
|---|---|---|---|---|
| 24. 08. 2026 11:26 | Uveřejnění účastníků | |||
| 24. 08. 2026 11:26 | Uveřejnění dokumentu | |||
| 24. 08. 2026 11:26 | Uveřejnění dokumentu | |||
| 24. 08. 2026 11:26 | Uveřejnění výsledku |